Type of institution

What type of institution we will run as

There are two types of institutions in film, mainstream and independent. Mainstream films have big budgets and most of the time have big A list actors. They also produce the big blockbusters that make the most profit in the box office as they target to a mass audiences who would can just sit in the cinema and be entertained. Avatar is the top grossing film of all time and is a mainstream film it had a budget of $237 million and grossed a total of $2.788 billion.


While independent films have smaller budgets and normally haver less well known actors. Independent films focus more on the art of film and normally try to send a message of learning or understanding from their films. They aim the films at a more niche audience so therefore they don't normally appeal to everyone. Slum dog millionaire is an independent film that had a budget of $15 million and grossed a total of $377 million. Even though if hasn't grossed half the amount of avatar it is still very impressive for an independent film.


The type of intuition we would like to run as is an independent. This is because we do not have the technologies and funding to make a high quality and scale mainstream production and also we would not be able to make a mainstream production look realistic enough so therefore it would end up looking very poor. If we do an independent film it would be easier and the final cut would be much better and more realistic.




Adam Russell